To the clients of Tupu Consulting Group, as well as our global partners and colleagues:

As the New Year approaches, we extend our sincerest greetings and New Year wishes to all friends who have placed their long-term trust and support in Tupu 

Consulting Group.

Over the past year, the global business environment has continued to undergo profound adjustments. The interplay of industrial restructuring, technological 

transformation, and geopolitical factors has increased the complexity and lengthened the decision-making cycles for companies engaged in global expansion, 

cross-border investment, and brand internationalization.

It is precisely against this backdrop that we have reaffirmed the core positioning of Tupu Consulting Group:

We do not chase short-term trends or offer templated solutions. Instead, guided by a long-term perspective and professional depth, we accompany enterprises 

in building certainty within an uncertain world.

In the past year, addressing the real needs of Chinese enterprises to "go global and achieve deep localization," Tupu Consulting Group has continuously advanced 

the development of its international service system and industry collaboration network.

We have successively established cooperative relationships with professional institutions such as the Guangdong Institute of Electronics, the Saxon Semiconductor 

Day Organizing Committee, and the Hungarian Continental Technology Park. Furthermore, we have officially established the China-Europe Advanced Manufacturing

 Industry Service Center in Europe, further strengthening our capacity for transnational industry collaboration and localization services in key areas like advanced 

manufacturing, semiconductors, and new energy.

In terms of knowledge system and methodology development, Tuopu Consulting Group has also taken a crucial step. Last year, we officially published *"Going 

Global: The Roadmap for Chinese Enterprises' Globalization Development,"* which systematically outlines the key pathways and practical logic for Chinese 

enterprises to transition from "going out" to "integrating in," aiming to provide companies with a long-term reference framework for globalization.

At the same time, we are honored to announce:

Professor Waldemar Pfoertsch, the global authority in B2B brand marketing and a foundational scholar in B2B brand management, has officially assumed the role 

of Chairman of the Global B2B Brand Marketing Advisory Board of Tupu Consulting Group.

Tupu Consulting Group has fully adopted the Waldemar B2B Brand Marketing System and is systematically applying it to the internationalization practices of 

Chinese industrial brands, helping "Made in China" transition from "product export" to "brand export" and "system export."

Building on this, the knowledge development of Tupu Consulting Group is entering a new phase of integrating international academia with practice.

The CEO of Tupu Consulting Group, together with Professor Waldemar Pfoertsch and Professor Philip Kotler, the "father of modern marketing," will co-author the 

book "B2B Brand Management." The Chinese edition is planned for release in 2027, with the English edition to be published simultaneously in Singapore in 2027.

This work will systematically present the cutting-edge theories and global practices of B2B brand management, with a particular focus on the brand growth paths 

of Chinese industrial enterprises in the international market.

We firmly believe that true global competition is not merely about cost and efficiency, but also about brand, perception, and long-term trust. This is precisely the 

direction in which Tupu Consulting Group continues to deepen its efforts.

In the coming year, Tupu Consulting Group will remain committed to:

• Prioritizing long-termism in serving the global strategies and industry layouts of enterprises.

• Building on professional depth to continuously excel in the fields of new energy, advanced manufacturing, semiconductors, and cross-border investment.

• Focusing on implementation capabilities to provide end-to-end services covering "strategy, compliance, market, and brand."

• Balancing a global perspective with local understanding to help Chinese industrial brands genuinely integrate into the world market.

We look forward to walking alongside more like-minded enterprises and partners in the new year. Amidst complex times, let us jointly build a more stable, rational,

 and sustainable global development path.

Wishing you all good health, professional advancement, and steady progress in the New Year.

Sincerely,

Huang Zhe

CEO, Tupu Consulting Group

Spring Festival 2026